Origin
Built inside a real operator
Created and used in a working charter business
CharterIQ turns your routes, vehicle costs, driver rules and target margins into accurate, customer-ready prices in seconds. Your whole team quotes consistently, without spreadsheets.
14-day free trial / no credit card / guided setup included
One enquiry, turned into a defensible, customer-ready price in a few clicks.
Type pickup, drop-off and passenger count. CharterIQ maps the real route and adds the dead-leg mileage from your depot.
It picks a suitable vehicle and builds cost from fuel, RUC, wages, R&M, tyres, insurance and depreciation, then applies your margin rules.
You see the profit before you send, adjust the margin if you want, and the quote drops into your pipeline.
Turn an enquiry around in minutes, not the next day. The operator who quotes first often wins the job.
No more accidental underpricing. Every quote is built from your real costs, with the margin shown before it goes out.
Every salesperson prices with the same logic, so quality and margin no longer depend on who took the call.
Track what was quoted, won and lost, with 12-month and year-on-year views, so you see what is actually working.
Forward bookings are checked against live crude trends, with a one-click fuel buffer so a price spike does not eat your margin.
Manage vehicles, multiple depots, seasons and customer types, in your own currency with GST or VAT handled.
CharterIQ began at Bay Tours & Charters, where it was built to standardise pricing across a working coach fleet and stop margin leaking out of rushed, manual quotes. It now runs as its own product so any operator can price the same disciplined way.
Because it grew out of day-to-day charter operations, the cost model reflects how operators actually price: real running costs, depot dead legs, driver rules, seasons and customer types.
Pricing used to depend on one person and several spreadsheets. The goal was simple: let anyone on the team produce a consistent, profitable quote in minutes, and see the margin before it is sent.
// Bay Tours & Charters
During setup we re-price several of your real past jobs and show every cost and margin assumption, so you only go live once it matches how you actually price.
Test it on your own quotesBest for operators that own or manage their fleet and want prices based on their real operating costs.
Private hire and group travel quoting varied routes and vehicle sizes.
Recurring and one-off runs where consistent, defensible pricing matters.
Staff shuttles, events and tours run from one or more depots.
Businesses dispatching from several yards that need the right depot per job.
Teams pricing in Excel today who want speed and consistency without a big system.
Operators who need every rep to quote with the same logic and margin discipline.
14-day free trial with full Standard access. No credit card required.
A seat is anyone who creates or edits quotes. View-only is free.
A paid seat is any team member who can create or edit quotes. People who only need to view quotes do not need a paid seat.
Standard is £49 per seat per month, or £490 per seat per year (about two months free). NZD pricing is NZ$99 per month or NZ$990 per year. Prices exclude VAT/GST.
You get full Standard access during the trial with no card required. If you do not choose a plan, your account simply pauses, your data stays safe, and nothing is charged automatically.
Yes. Guided setup and historical-quote validation are included. You can import an existing pricing spreadsheet or set up your fleet and costs directly in the app.
No. Each operator’s data is isolated at the database level using row-level security, so one account can never read another’s vehicles, costs, routes or quotes.
It is held in managed Postgres in the EU, encrypted in transit over HTTPS and at rest. Your pricing data is never used to train shared or cross-customer models.
Yes. Your data is yours. You can request a full export at any time, and if you cancel, your account pauses with your data kept available to you.
Yes. CharterIQ has admin, manager and staff roles, so you control who can change pricing settings, the fleet and the cost model.
Most operators are quoting the same day. You import or enter your fleet and cost assumptions, we validate against several of your past jobs, and you go live once the numbers match how you price.
Start a free trial and build a live quote in minutes, or book a short demo and we will run CharterIQ on your own numbers.